A business plan grown from evidence.
Describe your idea once. Evidence gets gathered in your own AI, in your own environment — and you end with a lender-ready plan you can defend, plus the steps before and after it that nobody packages.
- Runs in Claude
- Gmail — for the Watch
- ~30 min interview
- Notes optional
- No API keys
Claude only today. It doesn't run in ChatGPT or Gemini, and we'd rather say so here than have you find out after paying. Installing the kit is the setup — there's nothing else to configure.
This page marks its own claims the way the kit marks yours. What we've measured carries EVIDENCE. What we haven't carries ASSUMPTION. The kit does this to your business plan, so a lender can't find a soft spot before you do.
Join the founding list
Early access, founding pricing, and a voice in what ships first. No spam; a handful of emails, ever.
Four complaints, one shape
- "So many new things come out weekly that it's impossible to know what you're doing."
- "The bank handed me an outline and a deadline."
- "I don't want my idea sitting in some website's database."
- "I know the idea. I don't know what to do first — or when I actually need the attorney."
The thinking is yours; the process is the stranger — and every existing tool wants your idea uploaded to someone else's server.
The whole journey, in order
An interview that starts where you can answer
Not "describe your market" — nobody can. What's the idea? Who have you seen want it? What do you know that others don't? It probes until your Idea Page is complete enough to work on.
Evidence, labelled honestly
Market, competitors, niche, finance, logistics, sales, fulfillment — researched live, sources shown, every claim tagged EVIDENCE or ASSUMPTION, never blended. Plus cheap real-world tests, each with a number that counts as passing.
The plan, compiled — not written
A clean, SBA-outline-compatible plan as a Word document, a one-page summary, and a financials workbook with assumptions segregated. Recompile any time; the plan never drifts from the evidence behind it.
The steps before: formation & the Attorney Packet
Entity worksheet, registration walkthroughs, license research for your state and industry — and your facts assembled into one packet, so your first attorney hour is spent deciding, not collecting.
The steps after: funding readiness
The lender package, plus a rehearsal where the kit plays the skeptical loan officer — pressing on exactly your plan's soft spots, because it knows where they are. Investor research, data-room checklist, drafted outreach you send.
The Watch
Forward your industry newsletters to your own mailbox; the kit reads them there and flags anything that moves a plan assumption. Twelve months included.
What it will not do — stated up front
It prepares you for the attorney and the accountant, and makes their hours cheaper. The routing is the feature.
Outreach, applications, filings — drafted, never sent without you.
If your market is thin, the plan says so. Every figure has a source or an assumption tag.
It makes you defensible in the room. The room is still yours to win.
Why it isn't the tools you already know
| Instant AI generators | Plan writers ($2–15k) | This kit | |
|---|---|---|---|
| The plan comes from | A prompt, in seconds | Their staff | Evidence gathered in your environment, over weeks |
| Your idea lives | Their servers | Their inbox | Your environment, your AI |
| Evidence vs. assumption | Blended | Blended | Segregated, visibly |
| Before & after steps | No | Sometimes | Formation packets + funding rehearsal |
What's proven, and what isn't
The engine. The same architecture ran a live search in an adjacent domain: a 2,160-posting sweep across 49 employers, unattended, zero errors; ~1,100 candidates reduced to 2 genuine ones; every judgment written down and arguable.
Interviews beat inference: 7 of 10 machine-inferred rules were wrong until the interview corrected them. That's why the kit asks instead of guessing.
That this exact journey — idea to lender-ready plan — is what you'll pay for. This page exists to convert that assumption. The founding checkbox above is the instrument.
Founding pricing
Both include a 12-month Watch window. Anchored against the plan-writer tier and the stakes of your decision — not against $39 generators, which are a different product wearing the same noun. Practitioner multi-seat available for advisors.
In plain English: the kit searches the web, and reads your own inbox if you point it there. What it finds and what it writes are saved on your machine, in files you can open, edit, or delete. Noetika Labs holds no account, no database, and no copy of your idea. The one company with visibility into the work is the AI provider whose subscription you already hold, since that is where the kit runs.